The virtual showroom had desktop and mobile app versions and showcased the automaker's select range of cars. It enabled potential customers to get a glimpse of what the increasingly popular mobility features Tata Motors has to offer.
I refined the existing designs to have a more unified visual language, to be subtle where needed and to be bold where needed. I designed icons and other graphic elements and coordinated with the development team. The project was discontinued after a stage because of business decisions.